Home > Uncategorized > Ways to Donate Money Continues to Evolve

Ways to Donate Money Continues to Evolve

We have mentioned online variations of donation models a number of times before on this blog from Kiva to mygoodpoints. Now a ‘bricks and mortar’ version of the same principle.

Choose Change in the U.S. are establishing ATM machines in retail locations where the consumer decides to contribute $1 dollar from their $2 dollar transaction fee to a non-profit of their choice. Their new ATM machines are strongly branded in green; users select from a display of eight non-profits, supporting a range of causes.

The ATMs are installed at no cost to retailers and Choose Change handles all of the maintenance and refills. Launched in February it is probably good timing due to the rather low-level of support for the banking system in the Western world at the moment.

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